Spread Co 'Risk Perception' Survey Results 2015

 
 

Trading can be risky business but what does the average Brit consider to be a risk and how often do they take them?

At Spread Co we’re very interested in the way people perceive ‘risk.’ Our clients must undertake calculated and informed risks every day. Some see it as part of their everyday life; some as an occasional thrill while others try to avoid it all together. No matter which camp a person falls in to, they undoubtedly do take risks, no matter how small.

As part of our Risk Perception Survey 2015, we surveyed 2000 members of the British public to try and understand what the average Brit sees as a risk and what risks they take themselves. The full survey results can be found below:

  

Would you say you were a ‘risk-taker’?

% / Number of responses

Yes – definitely

10.70%

214

Yes - sometimes

49.45%

989

No

39.85%

797

Which of the following little risks have you taken yourself?

% / Number of responses

Being the last passenger to board a plane

15.45% 

309

Booking a holiday before you have the money to pay for it

17.05%

341

Getting the last tube/train home

25.10%

502

Going on a big night out on a work night

23.70%

474

Buying something frivolous that would take you in to your overdraft

14.95%

299

Checking your Facebook/email when abroad knowing it will cost a fortune

7.00%

140

Being given too much change and keeping it

27.25%

545

Getting an unplanned takeaway

27.15%

543

Getting something different for lunch

24.20%

484

Crossing the road when the red man is showing/the lights are changing

31.05%

621

Drinking coffee or tea last thing before going to bed

25.20%

504

Checking your Facebook/email when abroad knowing it will cost a fortune

7.00%

140

Listening to music in ‘quiet zone’ of train

5.60%

112

Overfilling your hand luggage or using a bag which is too big and hoping it won’t get spotted

11.50%

230

Not bothering to use sun tan lotion

26.90%

538

Not crossing the road at a crossing

37.70%

754

Being given too much change and keeping it

27.25%

545

Going on holiday where you know there will be no phone signal

10.80%

216

Parking in the ‘family’ car parking space when you don’t have children/have them with you

6.90%

138

Driving against the arrows around a car park

11.20%

224

Driving through a light on amber

27.70%

554

Not killing/disposing of a spider you’ve just seen

16.45%

329

Not locking your car

13.85%

277

Going out with wet hair

24.65%

493

Opening a cupboard or box that says ‘do not open’

7.80%

156

Going out without an umbrella when it looks like it might rain

26.05%

521

An alcoholic drink at lunchtime

22.85%

457

Internet shopping after drinking

13.95%

279

Not paying for parking when you’ll ‘just be ten minutes’

12.75%

255

Eating cake for breakfast

15.60%

312

Eating something past it’s sell by date

30.55%

611

Eating/drinking/smoking when driving

13.50%

270

Going outside barefoot

28.70%

574

Sitting in the first class section of the train when you only have a normal ticket

6.10%

122

Not closing the curtains or blinds when you get quickly get changed

23.45%

469

Not doing the washing up till the next morning

25.40%

508

Not paying bills on time

13.10%

262

Not running from a bee

18.05%

361

Ordering a dessert instead of a ‘main’

6.75%

135

Turning up at a restaurant without booking first

27.55%

551

Driving through a red light

7.90%

158

Driving with the petrol light on or with little petrol left

22.75%

455

Jumping the last few steps on the stairs

19.55%

391

Leaving the house without your phone

26.65%

533

Leaving windows open in your house when not there

17.85%

357

Leaving work half an hour early

15.25%

305

Parking in front of a driveway

5.95%

119

Putting something in the ‘normal’ bin when you know it should be recycled

18.90%

378

Putting something on a credit card

22.85%

457

Sitting in a reserved seat on the train

11.30%

226

Using someone else’s mug

12.75%

255

Wearing high shoes you might fall over in

11.00%

220

Sleeping with make-up on

16.05%

321

Standing over the yellow line on a tube station platform

7.75%

155

Talking on the phone /texting when driving

8.90%

178

Turning up at a gig/cinema/event without buying a ticket first

11.70%

234

Undoing your seatbelt on a plane before it stops

16.00%

320

Ordering something other than ‘your usual’ when eating in a restaurant

21.25%

425

None of the above

15.40%

308

Are you ever late for work?

% / Number of responses

Yes – always

4.20%

84

Yes - sometimes

31.40%

628

No

39.70%

794

NA - I don't currently work

24.70%

494

Do You ever feel your life needs more excitment?

% / Number of responses

Yes – definitely

18.25%

365

Yes - a little

49.45%

989

No

32.30%

646

What part of your life do you feel needs sprucing up the most?

% / Number of responses

Social Life

57.09%

773

Work life

18.46%

250

Relationship

22.08%

299

Other

2.36%

32

Are you regularly spontaneous?

% / Number of responses

Yes – all the time

8.00%

160

Yes - I try to be

47.05%

941

No

44.95%

899

Do you ever do things that are considered ‘sneaky’ behind your partners back?

% / Number of responses

Yes - often

4.45%

89

Yes - sometimes

23.35%

467

No

54.65%

1093

N/A I don't currenctly have a partner

17.55%

351

If so, what have you done?

% / Number of responses

Went on a shopping spree with our joint account card

19.60%

109

Bought something expensive but telling my partner we are low on money

27.52%

153

Bought an item and hid it from my partner

42.81%

238

Booked a holiday without telling them

15.11%

84

Booked a holiday with my friend rather than with them

11.51%

64

Not telling my partner where I am

36.15%

201

Not telling my partner who I am with

21.22%

118

I have cheated on them

13.67%

76

Other

4.86%

27

Are you regularly spontaneous?

% / Number of responses

Yes

35.97%

200

No

64.03%

356

What's the biggest risk you've ever taken? (Answer Examples)

Hitch hiking in foreign countries

Abseiling down a building

Accepted a lift from a complete stranger 

Arguing with a policeman

Arrived for a flight late

Asked somebody out

Betting £250 on a horse race

Blindly shopping without thinking of the consequences

Stole cauliflowers from a farmer's field

Buying shares

Climbed up a 200ft wind turbine without a harness

Driven through a small herd of elephant

Getting married

Bought a house

Parachuting

Pot-holing

Riding through a tunnel of rainwater on my bike

Shark swimming

Walked into the jungle without any means of navigation

Went on holiday for a week and phoned in sick

 
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